Head of Brand
Requirements
- Experience in the iGaming industry from 2+ years in the position of Head of Brand /Lead
- Proven experience in auditing brand positioning and developing brand roadmaps based on market and competitor analysis
- Strong expertise in building and executing brand and PR strategies across international markets
- Experience in managing reputation and handling sensitive public communications
- Track record of launching partnership, sponsorship campaigns across multiple regions
- Familiarity with iGaming industry specifics, including key events and influencer trends
- Hands-on experience in organizing and participating in iGaming conferences and offline brand activities
- Strong leadership skills: team hiring, development, and performance management
- Excellent cross-functional collaboration skills
- Advanced English (Upper-Intermediate or higher), both written and spoken
Responsibilities
- Conduct a brand audit and develop a 6-month roadmap based on market analysis and business goals
- Develop and implement a brand marketing strategy across two directions: B2B (partner program) and B2C (two brands: sports and casino), including goal setting, budgeting, and tactics for international markets
- Maintain up-to-date knowledge of industry trends affecting clients
- Manage sensitive issues to preserve and enhance the company’s reputation
- Regularly evaluate opportunities for partnerships, sponsorships, and advertising
- Organize key iGaming conferences for the company
- Participate in iGaming conferences
- Prepare guidelines, manuals, and conduct workshops for affiliates working with target information resources
- Manage the Brand Team (PR, SMM, Event), including hiring, development, training, and task distribution, ensuring the delivery of high-quality work
- Collaborate with other departments and specialists
Benefits
- Flexible Working Environment: Work from a modern office or remotely for probation period
- Annual Loyalty Bonus: Receive a yearly bonus every February as recognition of your dedication
- Professional Growth: Attend global exhibitions and conferences, and improve your skills with company-sponsored English courses
- Performance Reviews: Regular feedback sessions to track progress and discuss career development
- Team Spirit: Participate in teambuilding activities and company-wide celebrations
- Personal Milestones: We celebrate your important life events, from birthdays to professional achievements
Join us for an innovative journey where your expertise shapes our brand’s success. In a collaborative setting with growth opportunities, you’ll lead the iGaming evolution. Ready to shape the future?
Apply
